Satellite Media Tours - How They Work

A television news producer's job is to ensure their viewers stay tuned.

They want spokespeople with credibility who can discuss more than just the client's messages. That's why we recommend you retain a knowledgable third-party spokesperson with an understanding of a general topic that relates to your client's messages.

Within the context of the general topic, a spokesperson can present your client's messages.

With few exceptions, we almost always recommend your spokesperson conduct the SMT from a location that helps reinforce the topic and client's messages.

The more creative the location, the more likely it is TV producers will book your spokesperson.

You should expect between 20 and 30 live or live-to-tape interviews during your SMT.

Market size will depend on the celebrity of your spokesperson, timing and topic, and other factors. Executed correctly, an SMT can deliver quantity and quality while helping you enhance and build your client relationship.

All SMT's are Sigman-encoded to facilitate tracking by Nielsen Media Services.

We then present to you a comprehensive report detailing all the SMT airings: station, day, dates, times, gross impressions and advertising values.

Contact Kef Media today to make sure that your Satellite Media Tour is a success. Visit our website at www.kefmedia.com or call (866) 219-2477 for the Satellite Media Tour Experts.

E-mail: info@satellitemediatours.com


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Satellite Media Tours - How They Work A television news producer's job is to ensure their viewers stay tuned. They want spokespeople with credibility who can discuss more than just the client's messages. That's why we recommend you retain a knowledgable third-party spokesperson with an understanding of a general topic that relates to your client's messages. Within the context of the general topic, a spokesperson can present your client's messages. With few exceptions, we almost always recommend your spokesperson conduct the SMT from a location that helps reinforce the topic and client's messages. The more creative the location, the more likely it is TV producers will book your spokesperson. You should expect between 20 and 30 live or live-to-tape interviews during your SMT. Market size will depend on the celebrity of your spokesperson, timing and topic, and other factors. Executed correctly, an SMT can deliver quantity and quality while helping you enhance and build your client relationship. All SMT's are Sigman-encoded to facilitate tracking by Nielsen Media Services. We then present to you a comprehensive report detailing all the SMT airings: station, day, dates, times, gross impressions and advertising values. Contact Kef Media today to make sure that your Satellite Media Tour is a success. Visit our website at www.kefmedia.com or call (866) 219-2477 for the Satellite Media Tour Experts. E-mail: info@satellitemediatours.com	Subscribe to our Podcast KEF Media SMT Calendar Join the SMT E-mail List